Privacy Policy

Updated : August 02, 2025

Privacy Policy

1. Who We Are

Amatrons Technologies Pvt Ltd (“Amatrons,” “we,” “our,” or “us”) is a global digital solutions provider headquartered in India, offering a suite of services that power online business transformation across the USA, Europe, the Middle East, and Asia.

Our core expertise lies in:

• Website Design & Development
• Mobile App & Custom Software Development
• AI Automation Solutions
• SEO and Search Visibility Growth
• Business Process Optimization
• LinkedIn-Based Brand & Lead Growth
Website Management & Maintenance
• Social Media Marketing
• Digital Lead Generation Strategies

We work with startups, mid-size enterprises, and global brands—providing scalable and intelligent tech-powered services designed to accelerate digital performance and customer acquisition.

This Privacy Policy applies to all personal data collected through:

• Our primary website: [Insert your website domain here]
• Contact and inquiry forms
• Analytics and marketing tools
• Email communications
• Third-party integrations we use (e.g., Google Analytics, Mailchimp, etc.)

We respect your privacy and are committed to handling your data responsibly, transparently, and in full compliance with applicable laws, including but not limited to:

• The General Data Protection Regulation (GDPR) in the European Union
• The California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) in the United States
• The UK GDPR for users in the United Kingdom
• The Digital Personal Data Protection (DPDP) Act in India

By engaging with Amatrons Technologies Pvt Ltd, submitting your information, or using our websites or services, you agree to the practices outlined in this Privacy Policy.

2. What Personal Data We Collect and Why

We collect personal data to provide, operate, improve, and market our services—always with your consent where required and within the boundaries of global privacy regulations.

2.1 Data You Provide Directly

When you interact with us via our websites, contact forms, email, or other communication channels, we may collect:

  • Full name
  • Email address
  • Phone number
  • Company name
  • Job title or role (if provided)
  • Your message, query, or project requirements
  • Any files or attachments you upload

Why we collect it:

  • To respond to your inquiries and provide quotes
  • To initiate business discussions or service delivery
  • To send proposals, agreements, or onboarding information
  • To support and communicate with you during the course of a project or service

2.2 Data We Collect Automatically

When you visit our website, we use cookies and third-party tools (like Google Analytics and Meta/Facebook pixels) to collect:

  • Device type and browser type
  • IP address and geolocation
  • Pages viewed and time spent
  • Referral sources (e.g., Google, social media, etc.)
  • Clickstream behavior and user interactions

Why we collect it:

  • To understand how users interact with our content
  • To improve website performance, user experience, and content relevance
  • To analyze marketing effectiveness and optimize conversion funnels
  • To run retargeting ads and marketing campaigns (where legally permitted)

2.3 Data from Email Tools and Chatbots

If you engage with our email newsletters, automation sequences, or chatbot:

  • We may track email opens, clicks, and preferences
  • We may collect basic conversational data from the chatbot to guide you to the right service

Why we collect it:

  • To personalize communication
  • To provide helpful, relevant content
  • To improve support and engagement flow

3. Legal Basis for Processing (Under GDPR)

If you are located in the European Economic Area (EEA), the United Kingdom, or any region where the General Data Protection Regulation (GDPR) or equivalent privacy law applies, we are required to disclose the legal grounds on which we process your personal data.

We rely on the following legal bases:

3.1 Consent

We will process your data based on your explicit consent when:

  • You fill out a contact form
  • You subscribe to our email list
  • You opt in to receive marketing communications
  • You interact with optional cookies or tracking tools

You have the right to withdraw your consent at any time by contacting us or using the unsubscribe link in our emails.

3.2 Contractual Necessity

We process your personal data to perform or enter into a contract with you when:

  • You request a proposal or quote
  • We’re discussing or delivering services to you
  • We’re fulfilling obligations related to a signed agreement

3.3 Legitimate Interests

We may process your data based on our legitimate interests when it’s reasonable to do so and does not override your privacy rights. For example:

  • Improving the performance and security of our website
  • Analyzing usage data to improve service offerings
  • Preventing fraud and protecting the business
  • Running basic marketing to existing or previous clients

3.4 Legal Obligations

We may process or retain your data where we are legally required to do so. For instance:

  • Complying with tax, legal, or accounting regulations
  • Responding to lawful requests from public authorities or courts

4. Your Privacy Rights

Depending on your country or region, you may have specific rights over your personal data under applicable privacy laws—including the General Data Protection Regulation (GDPR) in the EU/UK, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) in the US, and India’s Digital Personal Data Protection (DPDP) Act 2023.

We respect and uphold these rights. Below is a breakdown of the rights available to you and how to exercise them.

4.1 Rights Under the GDPR (EU/EEA, UK)

If you reside in the European Union or the United Kingdom, you have the following rights:

• Right to Access

You can request a copy of the personal data we hold about you and verify how we are using it.

• Right to Rectification

You have the right to correct inaccurate or incomplete data we hold about you.

• Right to Erasure (“Right to be Forgotten”)

You may request that we delete your personal data in certain circumstances, such as when it’s no longer necessary or you withdraw your consent.

• Right to Restrict Processing

You can ask us to suspend the processing of your data if you contest its accuracy or object to its use.

• Right to Data Portability

You may request a copy of your data in a machine-readable format to transfer it to another controller.

• Right to Object

You can object to the processing of your data for direct marketing, profiling, or when we process it based on legitimate interests.

• Right to Withdraw Consent

Where we rely on consent to process your data, you have the right to withdraw it at any time.

• Right to Lodge a Complaint

You may file a complaint with your local Data Protection Authority (DPA) if you believe we are not handling your data lawfully.

4.2 Rights Under the CCPA & CPRA (California, USA)

If you are a resident of California, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with:

• Right to Know

You may request information about:

  • The categories of personal data we collect
  • The sources of that data
  • The purposes of collection
  • The categories of third parties we share it with
  • Specific pieces of data we hold about you

• Right to Delete

You can request the deletion of your personal data, with certain exceptions (e.g., compliance, security).

• Right to Correct Inaccurate Data

You have the right to request corrections of inaccurate personal information we hold about you.

• Right to Opt-Out of “Selling” or “Sharing”

We do not sell your personal data, but if we engage in activities considered “sharing” under CPRA (like cookie-based ad tracking), you have the right to opt-out.

• Right to Limit Use of Sensitive Personal Information

If we ever collect sensitive information (which we currently do not), you can limit its use to only what’s necessary.

• Non-Discrimination

You will not be treated unfairly or penalized for exercising your privacy rights.

4.3 Rights Under the UK GDPR

The UK General Data Protection Regulation grants the same core rights as the EU GDPR (see Section 4.1). Residents of England, Wales, Scotland, and Northern Ireland can exercise those rights and lodge complaints with the Information Commissioner’s Office (ICO).

4.4 Rights Under India’s DPDP Act 2023

If you are based in India, the Digital Personal Data Protection (DPDP) Act grants you:

• Right to Access Information

You can request details of what personal data is collected and how it is processed.

• Right to Correction and Erasure

You may ask us to correct inaccurate information or request deletion, except in cases where retention is required by law.

• Right to Withdraw Consent

You can withdraw consent for data collection where consent is the lawful basis.

• Right to Grievance Redressal

You have the right to file a complaint with our Data Protection Officer (DPO) if your data rights are violated.

4.5 How to Exercise Your Rights

To request access, correction, deletion, opt-out, or any other data rights:

  • Email us at: support@amatrons.com
  • Include: Your full name, the right you’re exercising, and any supporting details
  • We may ask you to verify your identity before acting on your request

We aim to respond within 30 days (or sooner, depending on applicable law). For complex requests, we may need more time and will notify you accordingly.

7. Data Retention Policy

We only retain personal data for as long as necessary to fulfill the purposes for which it was collected—whether for business operations, legal obligations, or compliance requirements.

7.1 How Long We Keep Your Data

We retain different categories of personal data for varying durations depending on the purpose of collection:

Data Type

Retention Period

Purpose

Contact form submissions

2 years (unless business relationship continues)

Respond to inquiries, track leads

Client project data

Duration of project + 3 years

Project delivery, support, and auditing

Email marketing data (Mailchimp, etc.)

Until user unsubscribes or withdraws consent

Sending updates, promotions, or relevant content

Analytics and usage data

26 months (Google Analytics default)

Website optimization and marketing performance

Contracts and invoices

7 years (for legal and accounting)

Tax compliance and legal record-keeping

Legal correspondence

Until no longer needed (case-specific)

Regulatory or legal compliance

7.2 Criteria Used to Determine Retention Periods

  • Legal obligations under tax, accounting, and data protection laws
  • Business needs, such as ongoing service delivery or customer support
  • User preferences or request for erasure
  • Industry standards and platform-specific defaults (e.g., Mailchimp or GA4)

7.3 What Happens After Retention Ends

When the retention period expires or data is no longer required:

  • We securely delete or anonymize the data
  • Data may be kept in a non-identifiable format for statistical or research purposes
  • Inactive email subscribers or contact records will be purged from our CRM and email tools periodically

8. How We Protect Your Data

We take data protection seriously. While no digital system is 100% immune to breaches, we implement reasonable and industry-aligned security measures to reduce risks and protect your personal information from unauthorized access, loss, misuse, or disclosure.

8.1 Technical and Organizational Measures

We have implemented the following safeguards:

1. Data Encryption

  • All data transmitted to and from our websites is protected using SSL (Secure Socket Layer) encryption.
  • Where applicable, sensitive backend data is stored in encrypted databases.

2. Access Control

  • Internal access to your data is role-based and restricted to authorized personnel only.
  • Employee and contractor access is governed by confidentiality agreements and company policy.

3. Firewall and Server Security

  • Our infrastructure is hosted on reputable, secured platforms (e.g., AWS, Digital Ocean) with 24/7 monitoring, firewalls, and automated threat detection.

4. Secure Software Development

  • Our development processes follow secure coding practices, including validation checks, input sanitization, and testing for vulnerabilities before deployment.

5. Third-Party Vendor Compliance

  • We only work with third-party vendors (e.g., Mailchimp, Google, etc.) who meet or exceed international security standards like SOC 2, ISO 27001, or GDPR compliance.
  • Data Processing Agreements (DPAs) are in place with all relevant providers.

8.2 Internal Policies and Best Practices

  • All staff are trained on data protection policies and awareness.
  • Regular internal audits are conducted to identify and patch risks.
  • We monitor for any unusual activity on our websites or applications using automated tools.

8.3 What You Can Do

While we work to secure your data, you also play a role. We recommend:

  • Not sharing sensitive information via public forms unless necessary
  • Using strong, unique passwords for any accounts connected with us
  • Not clicking on suspicious links claiming to be from Amatrons Technologies

8.4 In Case of a Data Breach

In the unlikely event of a security incident or breach:

  • We will assess the risk and notify the relevant authorities within the legal timeframe (72 hours for GDPR, for example)
  • We will also inform affected individuals without undue delay, along with recommended steps to protect themselves

9. Children’s Data

Our services and websites are not directed toward children under the age of 16, and we do not knowingly collect personal data from anyone in that age group.

9.1 No Intentional Collection

We do not knowingly:

  • Offer services to children under 16
  • Collect or store their personal data
  • Use targeting or behavioral tracking aimed at minors

If you are a parent or guardian and believe that your child has provided personal information to us, please contact us immediately at support@amatrons.com. We will promptly investigate and delete the information as required.

9.2 Age-Based Restrictions

If we become aware that data was collected from someone under 16 without verified parental consent, we will:

  • Delete the data permanently
  • Block future interaction or access
  • Report the matter if required by applicable law

10. International Users and Cross-Border Transfers

Since Amatrons Technologies Pvt Ltd serves clients and users across the United States, Europe, the Middle East, Asia, and beyond, your data may be processed outside your country of residence, including in jurisdictions that may not offer the same level of data protection.

10.1 Where Your Data May Be Transferred

Depending on how and where you interact with us, your data may be transferred to and processed in:

  • India (our operating base and infrastructure management)
  • The United States (third-party services like analytics, email marketing, ad platforms)
  • The European Union and UK (client projects, CRM integrations, communication tools)
  • Other countries where our team or contractors securely operate

10.2 Safeguards for International Transfers

We take extra care to ensure your personal data is protected, even when processed outside your home country. To that end, we rely on:

1. Standard Contractual Clauses (SCCs)

When transferring personal data from the EEA or UK to countries without an adequacy decision, we implement SCCs approved by the European Commission or UK ICO.

2. Data Processing Agreements (DPAs)

All third-party vendors and partners we work with are bound by DPAs that enforce strict privacy, confidentiality, and data protection standards.

3. Vendor Due Diligence

We only use globally recognized platforms (e.g., Google, Meta, Mailchimp, AWS) with proven records of compliance and strong internal security.

4. Minimization of Data Movement

We limit transfers to only what’s required for service delivery or legal compliance. Where feasible, we use regional data centers aligned with user location.

10.3 Your Rights Still Apply

Regardless of where your data is processed, your rights under GDPR, CCPA/CPRA, UK GDPR, and other local laws remain protected. We apply the same level of care and transparency across all regions.

11. Your Choices & How to Control Your Data

We believe privacy should come with clear, simple options. You have full control over how we collect, use, and store your personal data—and we make it easy for you to manage or withdraw consent anytime.

11.1 Managing Communication Preferences

  1. Email Subscriptions

You can unsubscribe from our newsletters, promotions, or updates at any time by:

  • Clicking the unsubscribe link in the footer of any email
  • Emailing us directly at support@amtrons.com

Unsubscribing from marketing emails will not affect service-related communications (e.g., invoices, onboarding updates).

11.2 Controlling Cookies and Tracking

You can accept or reject cookies using:

  • Our Cookie Banner: Displayed on your first visit (especially for EU, UK, and California users)
  • Browser Settings: You can disable cookies through your browser preferences
  • Third-Party Tools:
  • Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
  • Ad Choices (USA): https://optout.aboutads.info
  • Your Online Choices (EU): https://www.youronlinechoices.eu

11.3 Withdrawing Consent

Where we rely on your consent to process data (e.g., forms, email marketing, retargeting), you can withdraw it at any time by:

  • Emailing us with a simple request
  • Adjusting settings in tools where we use consent-based tracking

We will honor your request unless we are required to retain some data for legal reasons.

11.4 Requesting Access, Correction, or Deletion

You may exercise your privacy rights under GDPR, CCPA, CPRA, or India’s DPDP Act by:

  • Emailing us at: support@amatrons.com
  • Including: Your full name, region of residence, and a description of your request

We respond within 30 days (or sooner depending on legal obligations). In some cases, we may ask you to verify your identity before proceeding.

11.5 Opting Out of Analytics or Ads

To stop data collection via ads and analytics:

  • Use browser extensions or private/incognito mode
  • Clear cookies and browsing data periodically
  • Adjust your ad preferences in platforms like Facebook, Google, or LinkedIn

12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

  • Our services
  • Applicable privacy laws (like GDPR, CPRA, or India’s DPDP)
  • Technology and tools we use
  • How we collect or use your data

12.1 When We Update

If we make material changes to how we handle your personal data, we will:

  • Notify you by email (if you’re subscribed)
  • Display a prominent notice on our website
  • Update the “Last Updated” date at the bottom of this page

We encourage you to review this policy periodically so you stay informed about your rights and how we protect your data.

12.2 Your Continued Use

By continuing to use our websites or services after an update, you agree to the revised policy—unless your local law requires fresh consent, in which case we will request it explicitly.

14. Special Clauses for California, EU/UK, and Indian Residents

Amatrons Technologies Pvt Ltd is committed to upholding region-specific privacy rights in full compliance with applicable laws. If you are a resident of California, the European Union (EU) or United Kingdom (UK), or India, the following rights apply to you:

14.1 California Residents (CCPA & CPRA)

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the right to:

  • Know what personal information we collect, use, disclose, or sell
  • Access a copy of your personal information
  • Request deletion of your personal information
  • Opt out of the sale or sharing of your personal data
  • Correct inaccurate information
  • Limit use of sensitive personal information (if applicable)

To exercise these rights, email us at [insert email] or use the “Do Not Sell or Share My Information” link on our website.

14.2 EU / UK Residents (GDPR)

If you are located in the European Union or United Kingdom, you are protected under the General Data Protection Regulation (GDPR) or UK GDPR, which includes rights to:

  • Access your personal data
  • Correct or update inaccurate data
  • Request erasure (“right to be forgotten”)
  • Object to processing for direct marketing
  • Restrict processing under certain conditions
  • Withdraw consent at any time
  • Data portability (receive your data in a structured, machine-readable format)

 To make a GDPR request, email [insert email] or submit a formal request via our website contact form.

14.3 Indian Citizens (DPDP Act)

In accordance with India’s Digital Personal Data Protection (DPDP) Act, Indian users are entitled to:

  • Know what data is collected and for what purpose
  • Access your personal data
  • Request correction or erasure
  • Withdraw consent
  • File a complaint with the Data Protection Board of India if your rights are violated

We process personal data of Indian citizens only after obtaining proper consent or under legitimate lawful grounds.

To contact our Grievance Officer, email: grievance@amatrons.com

15. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal, technical, or business developments. When we make updates, we will revise the “Last Updated” date at the top of this page.

If the changes are significant, we may notify you through email (if you’ve shared your email with us), a notice on our website, or through other appropriate means. We encourage you to review this page regularly to stay informed about how we are protecting your information.

Your continued use of our services after any modification to this Privacy Policy constitutes your acknowledgment of the changes and your consent to be bound by the terms of the revised policy.

16.Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, you may contact us through:

Amatrons Technologies Pvt Ltd
📧 Support Email: support@amatrons.com
      Business Email: business@amatrons.com

If you’re a resident of California, the EU/UK, or India and wish to exercise your rights under your applicable law, please indicate your location in your message.

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